DrinkPreneur

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International Beverage Opportunities on the Rise

The beverage industry is expanding, with many reports predicting onward and upward growth. Today’s global beverage market consists of traditional beverages …

Consumers’ Preference For Bottled Water is Growing

More than 7 in 10 Americans (72 percent) say bottled water (still and/or sparkling) is among their most preferred non-alcoholic beverages – an increase of 9 …

Why Drinks Businesses Should Be Using Social Media

All industries in the business world are quite competitive, but few industries are quite as varied and competitive as the drinks industry. Let’s face it, we …

What Will Beyti Invest by Using $44m Loan From EBRD?

Lately, the European Bank of Reconstruction and Development(EBRD) is providing Beyti, a leading Egyptian dairy and juice producer, with a loan of up to $44m. …

The Missing Link Between Drinks Brands And Drinkers

Drinks companies have historically held an indirect relationship with drinkers but that is changing as more firms sell direct to consumer and create content …

Building and Measuring Customer Loyalty in the Food and Beverage Industry

The food and beverage industry is very much different than any other industry there is. For example, here, loyalty starts with the very product, but that …

Seeds&Chips Launching in Melbourne

Seeds&Chips, The Global Food Innovation Summit the leading event on Ag and Food innovation worldwide partners with The Victorian Government and Food + Wine …

How to Protect Your Intellectual Property in Food & Beverage Industry?

Have you ever wondered, how to protect the intangible assets of your product? How to prevent competitors from copying your work, intellectual assets, know-how? …

Starting a Coffee Shop – Costs & Considerations

The average American spends $3 a day on their morning cup o’ joe. That comes to a whopping $1,110 a year on coffee! So it’s no wonder why coffee shops are …

What Benefits Influencers Can Add To Your Beverage Marketing Strategy

People all over the world are becoming more and more influenced by the thoughts or actions of opinion leaders. The traditional advertising is becoming less …