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The world’s first 100% natural ‘mocktail’ energy drink -Poizon

The world’s first 100% natural ‘mocktail’ energy drink, named ‘Poizon’. This carbonated beverage provides the boost of energy that consumers …

SMIRNOFF® Vodka Brings New Meaning to Sour & Sweet with the Launch of SMIRNOFF® Sours

SMIRNOFF® Vodka is bringing a zesty new twist to the vodka category with the launch of its latest innovation, SMIRNOFF® Sours. The first of its kind, Sours …

Jamba Juice Continues Expansion of Juice Offerings with Launch of Cold Pressed Juice Line

Jamba, Inc., a leading health and wellness brand and the leading retailer of freshly squeezed juice today announced the launch of its new line of cold-pressed …

Orgain organic nutritional shake product

An interesting nutritional shake for kids called – Orgain Healthy Kids, beverage in a cute Tetra Pak®  packaging loaded with a bunch of functionality. …

Absolut collaborates with Andy Warhol once again with latest limited edition

Absolut proudly introduces the Andy Warhol Edition, a new limited edition bottle celebrating creativity, pop art and the brand’s iconic collaboration with …

Jones Soda Launches New Line of Sparkling Waters

Created in response to increased consumer demand for healthier products, Jones Sparkling Water is available in four signature Jones flavors – Berry Lemonade, …

Robinsons Fruit Shoot Introduces New No Added Sugar “Strawbrainy” Flavor to U.S. Market

Britvic, one of the leading soft drinks companies in Europe, today announces the launch of a Robinsons Fruit Shoot No Added Sugar flavor, Strawbrainy, a new …

Lotus Botanical Elixirs launch in Rexam Sleek® cans with tactile printing

In today’s hectic and fast-paced world, life finds ways to throw everyone out of balance. Consumers looking for a way to restore their balance now have an …

Arla relaunching its brand worldwide

The new slogan ‘Let in the Goodness’ will be accompanied by the dairy company’s largest international marketing campaign to date, underlining Arla’s …

Drinks for a Dry Generation

There’s a growing trend among young adults in the UK – these days, it’s cool not to drink. But with a lack of alcoholic alternatives, choices are …