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Sterling Named Official Wine Sponsor Of The 68th Emmy Awards

Sterling Vineyards, one of the most iconic and celebrated wineries in Napa Valley, will provide the exclusive wines for the Television Academy’s 68th …

Seven Tips for Great Agency Client Relationships

When I first moved from the agency side to brand management, I held an onboarding meeting with my new advertising agency.  The “manifesto” I shared with …

Taiwan whiskymaker ‘arrives’ in New York

Some of the 330,000 daily visitors to Times Square over the next five months may see an unusual whisky beaming down on them from not one, but 11, of the …

Dulce Vida Spirits Expands Lineup of Craft Tequilas

Dulce Vida Tequilas, recently acquired by newly formed alcohol beverage investor, Milestone Brands LLC, announces the introduction of 70-proof Dulce Vida Lime …

Herradura Ultra Launches New Campaign “Sound of Smoothness”

Tequila Herradura Ultra is thrilled to announce a new global creative campaign, “Sound of Smoothness.” Featuring mesmerizing visuals paired with …

Bob Beamon Dares Athletes to Beat His Perfect Jump for a Beer

The owner of one of the longest-held athletic records in the world, Bob Beamon, is challenging all long jump athletes to break his record this month. …

Coravin Unlocks a New Wine Experience with the Model One Wine System

CORAVIN™, Inc. today announced the launch of the Coravin Model One Wine System, further diversifying their revolutionary line-up of wine systems. Featuring a …

Finest Roots Spirits: There Are Many Secrets Behind Good Quality Liquors

Spirits with long histories always have charm when it comes to their age. Finest Roots spirits combine experience of four generations of distilling. Needless …

Heineken and TUMI Introduce Travel Lifestyle Capsule Collection

Today, Heineken®, the world’s leading international brewer, kicks off the seventh year of its coveted #Heineken100 initiative with TUMI, the global …

Henry’s Hard Soda Launches New Hard Cherry Cola Flavor

Following a strong launch at the beginning of the year, MillerCoors is expanding its Henry’s Hard Soda offerings to include Henry’s Hard Cherry …