DrinkPreneur

Beverage News

Advantame Approved in Europe

On 3 June 2014, the European Commission approved Advantame, the new, low calorie sweetener from Ajinomoto, thus helping food and beverage companies to meet …

Drinks for a Dry Generation

There’s a growing trend among young adults in the UK – these days, it’s cool not to drink. But with a lack of alcoholic alternatives, choices are …

Transforming Tea Time

After decades of focus on coffee, the hot beverage market is turning its sights on the humble tea leaf. Stephanie Phillips takes a look at the latest …

Doehler launches natural Herb & Spice Extracts and natural Blossom Flavours on the market

Doehler is meeting the rapidly increasing demand for botanical flavours in the food and beverage industry with a new portfolio of natural herb & spice …

Diet Coke® Invites Fans To ‘Get A Taste’ Of The Good Life

Integrated campaign explores fans’ unwavering love for the taste of Diet Coke, America’s No. 1 no-calorie sparkling beverage. Atlanta, September 22, 2014 …

New Starbucks Iced Coffee – Brewed to Personalize at Home

Inspired by Starbucks® handcrafted iced coffee, Starbucks® Iced Coffee – Brewed to Personalize beverages are the perfect way for customers to enjoy the …

A new range of flavors WILD providing the taste of summer

Are you familiar with camu camu or pink guava? If not, you can get to know them in WILD’s new range of flavors, “Tropical Fruits.” These natural …

Jim Beam selects Rexam Editions™ for limited edition World Cup cans

Rexam, a leading global beverage can manufacturer, has collaborated with Jim Beam Germany to produce limited edition World Cup cans. The celebratory designs, …

MilkSplash™ Wins World Dairy Innovation Award

MilkSplash™, the innovative zero-calorie milk flavoring, has won a World Dairy Innovation Award in the “Best Children’s Dairy” category and …

“Soft Yellow” added to the range of natural and crystal clear orange and yellow tones!

Döhler has extended its spectrum of successful Crystal Clear Colours with a new soft yellow shade alongside the vibrant orange and yellow tones. In the past, …