Beverage News
Ibotta Gives Free Beer for Every Dad in America
Ibotta, the mobile shopping app whose users have earned more than $210 million in cash-back rebates on everyday purchases, is honoring dads across the country this Father’s Day with its first ever “Hops for Pops” free beer rebate, valid on any beer, at any bar or restaurant this Sunday, June 18.
“Being a father is often a thankless job. That’s why we wanted to celebrate dads by toasting them with their beer of choice this Father’s Day,” said Bryan Leach, founder and CEO of Ibotta.“To all the hardworking dads out there, we say thank you. Enjoy a cold one on us.”
Ibotta recently studied the shopping behavior of more than 90,000 dads since 2013, and found that men are grocery shopping more often, with a 62 percent increase in millennial dads buying groceries. Compared with their childless counterparts, though, fathers aren’t buying much alcohol. Instead, they’re purchasing more cookies, candy, pasta, breakfast items, crafting supplies, sporting goods and non-alcoholic beverages. So, this Father’s Day is a great opportunity to treat them to a free beer from one of Ibotta’s many brand partners such as New Belgium, Bud Light and Guinness.
To cash in on the 24-hour offer, download the free Ibotta app, choose the ‘Hops for Pops’ rebate in the Restaurants and Bars category, then order any brew at a favorite bar or restaurant on Sunday, June 18. Upload the receipt through the app, and then voilà, $5 will be deposited back in dad’s Ibotta account. And with tons of rebate offers in the app, from Kingsford Charcoal to Doritos to Blue Rhino propane, even dads who choose not to imbibe this Sunday can enjoy the ultimate Father’s Day BBQ for less, courtesy of Ibotta.
Source: Ibotta
