Beverage News
fairlife Joins The Snack Pak 4 Kids Partnership
Health and wellness company fairlife, LLC joins the Snack Pak 4 Kids efforts to bring nutritional food to hungry children in the Texas Panhandle and San Antonio communities. For several years, Snack Pak 4 Kids has partnered with Southwest Dairy Farmers and Elanco to provide dairy protein in its weekly Snack Paks.
With this year’s addition of fairlife, LLC, the makers of fairlife ultra-filtered milk, the organization is now able to provide premium high quality dairy. The new fairlife 8 oz. shelf stable bottles will begin appearing in elementary school students’ Snack Paks throughout the month of November. Students will receive a bottle of both 2% chocolate milk and 2% white milk in each Snack Pak.
“fairlife is excited to be a part of the solution Snack Pak 4 Kids has created for the local Texas community,” said fairlife, LLC CEO Steve Jones. “Together with our partners, we are raising the bar not only for the dairy industry, but for children’s nutrition across the country.”
Snack Pak 4 Kids’ priority has always been to offer high quality brand name products to the students it serves each weekend. As an organization, Snack Pak 4 Kids is focused on dignity and respect, which is demonstrated through offering the very best shelf stable nutrient-rich snacks.
Using a one-of-a-kind cold-filtration process, fairlife ultra-filtered milk concentrates the natural protein and calcium found in milk and reduces its natural sugars. Per serving, fairlife offers 13 grams of protein and half the sugar found in conventional milk, and is also lactose free.
The company uses the high quality milk provided by Select Milk Producers, a co-op of American dairy families who lead the industry in their commitments to milk quality, humane animal care and environmental sustainability.
“We are thrilled to partner with our local dairy farmers to provide delicious fairlife ultra-filtered milk each weekend to the students we serve,” said Snack Pak 4 Kids Founder Dyron Howell. “We’re excited about what this partnership means for the students in our community, and we are grateful for the support from a top notch companies like fairlife, Southwest Dairy Farmers and Elanco.”
“Southwest Dairy Farmers and its dairy producer members are pleased to once again be associated with Snack Pak 4 Kids and the valuable work it does for Texas kids,” said James Hill, CEO of Southwest Dairy Farmers.
“We are proud that our organization has been a partner with SP4K for the past three years and we’ve watched the program grow and help kids get better nutrition through dairy.” Hill added, “We’re pleased that the Select Milk Producers are joining with us in this worthwhile effort.”
David Goode, Elanco sales representative in West Texas said, “We’ve been partnering with Snack Pak 4 Kids because their cause connects to our company’s global fight against food insecurity. It’s exciting to see our customers sign on to provide a premium source of protein for children in the program.”
In addition to fairlife’s inclusion in the Snack Paks, the shelf stable products will also be available through the Snack Shak program, designed by and for teenagers. Snack Shak gives middle and high school students the opportunity to select and prepare their own nutritious meals, using products available through the Snack Pak 4 Kids network, and with the help of their favorite teachers.
Source: fairlife, LLC
