Beverage News
Gnista Launches Non-Alcoholic Spirit ”Barreled Oak”
After the successful launch of Gnista Floral Wormwood, the innovative Swedish start-up’s second version is ready to meet consumers. Gnista “Barreled Oak” is a complex and full-bodied non-alcoholic spirit. The character is dry and smokey, with tones of warm spices, chocolate rye and oak. This too is made by hand in Sweden, in small batches and using unique methods and ingredients.
Recently launched Gnista Spirits is set to redefine what a premium spirit really is. Through the making of non-alcoholic beverages that give a similar sensation, the team behind want to keep the good times normally associated with alcohol, just show there is no real need for the alcohol per se.
Through the making of non-alcoholic beverages that give a similar sensation, the team behind Gnista want to keep the good times normally associated with alcohol, while showing that there is no real need for the alcohol per se.
” We’ve planned for Barreled Oak since starting to develop Gnista early 2017. In fact, the drinks made with this one was the most appreciated by our customer bars and their visitors during a live test last year. But given the more complicated methods included, and us wanting to nail the degree and character of the smokiness, it’s taken a bit longer to get the Barreled Oak launch ready,” says Gnista’s founder and CEO Erika Ollen.
Industry experts are united in the view that the next generation’s non-alcoholic spirit is dark, full-bodied and intense. Gnista is the first brand globally that’s offering a premium product to replace whiskey. And so, it fills a gap in the continued increasing demand for interesting non-alcoholic options among sober socials, whilst it’s an exciting new addition to the strong and growing selection of fine whiskeys.
The first commercial batch of Gnista Barreled Oak will be bottled August 2020. Sales will be limited to Europe and the webshop at gnistaspirits.com and few selected European top bars to start with (already stocking the brand). Distribution is either direct or through partners Sprit & Co (Denmark) and Leske (Norway).
Consumers (also US) can get hold of a batch #1 bottle through supporting Gnista’s Kickstarter campaign, where backers donating $55 will get a bottle delivered to their door (limited amount only).
Source: Gnista Spirits
